Friday, December 27, 2019

Intro to Database Systems Chapter 1 Essay - 1016 Words

Chapter 1 1 A. Data = raw fact (pg. 5) B. Field = a character or group of characters that defines a characteristic of a person, place, or thing. (pg. 660) C. Record = a collection of related fields (pg. 666) D. File = a named collection of related record (pg. 660) 2. Data redundancy is when the same data are stored unnecessarily at different places. Spreadsheets /islands of information lead up to the date redundancy. (pg. 16) 3. Data independence is when it is possible to make changes in the data storage characteristics without affecting the application program’s ability to access the data. It standalone data so it doesn’t need to be link with anything. (pg. 15) 4. DBMS is a collection of programs that manages the†¦show more content†¦Operational database – a database that is designed primarily to support a company’s day to day operation. Data warehouse – focuses primarily on storing data used to generate information required to make tactical or strategic decision. (pg. 9) 9. Hardware, software, people, procedures, and data (pg. 18-20) 10. Metadata is data about data (pg. 7) 11. Better and faster speed also less errors 12. Increased costs, management complexity, maintaining currency, vendor dependence, and frequent upgrade/replacement. 13. Unstructured data are data that exist in their original state but structured data not. It is the generation of information. The structured data is more prevalent in a typical business environment. (pg. 9-10) 14. Self-documentation through metadata, enforcement of data types or domains to ensure consistency of data within a column, defined relationships among tables, or constraints to ensure consistency of data across related tables. (pg. 23) 15. It doesn’t read your mind. It only received the raw data user put in. 16. Understanding the shortcomings of the file system enables you to understand the development of modern database. (pg. 14) Chapter 2 1. Data model is a relatively simple representation, usually graphical, of more complex real world data structures. It is an iterative, progressive process (pg. 30) 2. Business rule is a brief, precise and unambiguous description of a policy, procedure, or principle within aShow MoreRelatedSmith Systems Consulting Project Plan1685 Words   |  7 PagesLearning Team C Smith Systems Consulting Project Plan Smith Systems Consulting Smith Systems Consulting has been at the forefront of the Information Technology Services and Consulting industry since it was founded in 1984. Their driving vision has been to provide the absolute best to their customers in all aspects of services and prices at rates that are affordable. They believe they can do this because they employ the best in the industry. Their simple approach to customer service has beenRead MoreThe Public Cloud Based On Overhead Considerations3446 Words   |  14 Pagesbased on the overhead considerations Project Submitted to Department of Computer Science Southern University and A M College By Himavarshini Mittapally Graduate Student, Dept. of Computer Science Baton Rouge, Louisiana. TABLE OF CONTENTS 1. INTRODUCTION †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 01 1.1 Background †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 01 1.2 Significance †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 03 1.3 Statement of Problem †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 03 1.4 Research Questions †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreAutomated Vehicle Identification And Parking System Essay4591 Words   |  19 PagesIniworikabo] APPROVED BY Dean Faculty of Computing and Applied Sciences â€Æ' CERTIFICATE This is to certify that this Thesis/Report entitled Automated Vehicle Identification Parking System (A.V.I.P), which is submitted by Soala Iniworikabo in partial fulfilment of the requirement for the award of degree for B.Sc. in Information Technology to the Department of Computer Science, Baze University Abuja, Nigeria is a record of the candidate’sRead MoreProject Database Planning Process On The Needs Of A Beverage Company3149 Words   |  13 Pages1.1 Database Planning This project bases the database planning process on the needs of a beverage company. The company is known to manufacture, market, and distribute soft drink products internationally. Analysts prepare budget forecasts and compare performance to budget forecasts on a monthly basis. The measures that analysts track are profit, loss and inventory from the financial database. The company uses huge spreadsheet packages to prepare budget data and perform variance reporting. BecauseRead MoreBuilding a Secure Organization11016 Words   |  45 PagesBuilding a Secure Organization John Mallery BKD, LLP Chapter 1 It seems logical that any business, whether a commercial enterprise or a not-for-profit business, would understand that building a secure organization is important to longterm success. When a business implements and maintains a strong security posture, it can take advantage of numerous benefits. An organization that can demonstrate an infrastructure protected by robust security mechanisms can potentially see a reduction inRead MoreSmith Consulting Intro to Software Engineer3826 Words   |  16 PagesTeam B Smith Consulting Week Five Draft University of Phoenix Intro To Software Engineering BSA/385 Frederick Douglas Taylor Jr. June 4, 2012 Table of Contents Executive Summary 3 Software Development Process 3 Quality Assurance Process 4 Procedures 4 Engagement Approach Description 4 Table 1.1 GUIDELINE FOR DECIDING DEVELOPMENT METHODOLOGIES 6 Management Projects Description 7 Figure 1.1 Major Project Management Activities 7 Client Relationship Description 7 Program SpecificationRead MoreProgeria3341 Words   |  14 Pagesare from books, journals, and websites. Old at age 3 by Zachary Moore, and W. Ted Brown’s and Frank Rothman’s (title of book chapter is from) chapter entitled the â€Å"Hutchinson-Gilford Progeria Syndrome† are some helping book sources. Also I found journals on PubMed, and information from internet sources, such as the Progeria research foundation. Outline I. Intro A. Intro thoughts B. Definition C. Thesis II. Progeria A. Definition B. Origin C. Inheritance D. Life expectancy E. Founders III. EpidemiologyRead MoreFeasibility Studies for Bookstore and Coffee Shop15507 Words   |  63 PagesCHAPTER I The Project and Its Background This chapter provides all necessary information on the company’s background and nature of business. This includes the company name, location, nature of the business, historical background, mission, vision and core values statement, company objectives and feasibility criteria. Company Name During ancient times, leaves are used as a writing instrument in the form of â€Å"papyrus† which provides the knowledge and ideas that built the early civilizationRead MoreSheffield Theatre Case7471 Words   |  30 PagesSheffield Theatres Trust Case [pic] LSM2F-F1 Kim Hielkema Anneke de Jong Lisanne van der Meer Nadine Schol Leeuwarden, 8th May 2009 Case 1; Sheffield Theatre Trust Date: 8th May 2009 Sponsor: Stenden Hogeschool Leeuwarden Class: LSM2F-F1 Tutor: Hilda Koops Groupmembers: Name: Kim Hielkema E-mailadresse: kim.hielkema@student.stenden.com Relationnumber: 70742 Name: Anneke de Jong E-mailadresse: anneke.de.jong@student.stenden.com Relationnumber:Read MoreInnovation in Hospitality Industry4916 Words   |  20 PagesResearch and Report CW1 â€Å"Client Information System (CIS)† Lecturer: | Jeroen Greven | | | Group Members: | Veronika Beshkova | 3HE | beve191187 | | Jamal Zakaria | 3HT | zaja110584 | | Binh Duc Tran | 3HE | trbi190889 | Submission Date: l7 May 2010Submitted to: Academic office Mr. Jeroen Greven | Abstract This report comprises the concept about new innovation: â€Å"The client information system†; that we want to apply to the market for the purpose of serving hospitality

Thursday, December 19, 2019

Anti Smoking Ads - 1293 Words

CDC Anti-Smoking Campaign Ads From the common cold to deadly viruses, there are threats to public health everywhere in the world, whether they are caused naturally, intentionally, or accidentally. Providing strategic direction and support against these threats is a national health organization known as the CDC (or the Centers for Disease Control and Prevention). The CDC is one of the most predominate national health institutes the United States and the world. Its main office is located in Atlanta, Georgia. According to the CDC website, the CDC organization has been dedicated for more than six decades to the sole purpose of â€Å"protecting the health of the public and promoting quality of life through control and prevention of injuries,†¦show more content†¦There are more stories about Terrie, Bill, Jessica, and other former smokers on the CDC website. These people explain how their lives have changed forever when they decided to smoke. In addition to commercials and radio, they also used billboards, in-theater ads, mobile ads, internet ads, and print ads. In the beginning of these ads, there was always a picture of what the former smokers used to look like before smoking has changed their lives dramatically. There is no music playing throughout the entire advertisements, with the exception of Bill. In the beginning of his ad, there was depressing music playing in the background before he told his story on smoking. The text in the ads is white colored san serifs font. Near the end of these ads, there is a message saying that smoking causes immediate damage to the body. Finally, the ads show the words â€Å"You can quit† in all caps. Underneath are the CDC website and the CDC logo. These ads employ pathos, or appeal to emotion, to create a strong effect on the viewers. The former smokers in these ads intend to deliver the message to the general public on what would happen to those who continue to smoke or even think about smoking. What makes these ads so powerful is the fact that they don’t use actors in them. They feature real life people whose lives have changed forever due to the effects of smoking. They’re not acting, but they’re simply being themselves. They bring a variety of emotions such as sympathy towardsShow MoreRelatedMy Ad For An Anti Smoking Campaign894 Words   |  4 PagesMy ad for an anti smoking campaign shows a picture of a baby smoking a cigarette as half the baby s face is decaying. To the right of this image there is text that states, I smoke second hand. Right below that in smaller text is a warning that reads, Warning: may kill your baby. After closely analyzing this image I found that the argument for this adverti sement is: Smoking not only effects you but the people around you too. This ad is very effective due the fact that the distinctive featureRead MoreThe Failure of Anti-Smoking Ad Campaigns Essay1077 Words   |  5 Pagesbeen studying on the impact of anti-smoking advertising campaigns .As a result of some research , main question arises : â€Å"do anti-smoking ads really have an impact on people’s decision about quitting smoking?† or â€Å"do they really work?† It is a controversial issue and plenty of studies and investigations support that there is no clear evidence to prove they have a significant influence on adults’ or youth’ decisions. The most striking reason of why anti-smoking ads fail is that there is not enoughRead More The Philip Morris Anti Smoking Campaign Essay1329 Words   |  6 PagesPhilip Morris Anti Smoking Campaign Traditionally, many advertisements released by cigarette brands under the Philip Morris label have depicted happy people joined together in friendship (supposedly due to their common habit). Other advertisements attempted to associate cigarettes with sleek mystical figures, sometimes even sexually desirable ones. All this has changed, however, due to recent legal developments in which the cigarette giant was pressured to offer anti-smoking ads, in addition toRead MoreThe Anti Smoking Campaign Is Too Late1367 Words   |  6 Pagesother fatal diseases. This image is an ad from a Neuroscience blog covering the topic of anti-smoking ads and campaigns. The purpose of this ad is to emphasize the importance of quitting smoking before it is too late. The anti-smoking campaign has a targeted audience of smokers and the loved ones of those who smoke. This ad effectively persuades smokers to give up smoking by the use of simplicity in organization, color scheme, and hidden meaning in the imag e. This ad is very effective in convincing theRead MoreKentuckys Youth and Teen Smoking1020 Words   |  5 Pagesrevenue from tobacco taxes to fund smoking cessation programs, and improve the quality of anti-smoking advertising campaigns. Teenagers normally function financially on a very fixed income, commonly working part time for minimum wage. With cigarette prices at $4.50 per pack a high school student can afford to smoke regularly, but when you double that price a student will think twice about the value of cigarettes. With the numerous health risks associated with smoking, buying cigarettes at any priceRead MorePersuasive Essay On Anti Smoking715 Words   |  3 Pagescigarette smoking causes about one of every five deaths in the United States. The CDC goes on to state cigarette smoking is estimated to cause more than 480,000 deaths annually (including deaths from secondhand smoke). Tobacco use is the leading preventable cause of death (CDC Web). 1 The anti-smoking advertisement appeals to pre-teen and adults of both genders by causing fear and awareness, which may have its audience reconsider beginning cigarette smoking or quitting. This anti-smoking advertisementRead MoreAnti Tobacco Advertisements And Effects On Quitting Behavior : Results From The California Smokers Cohort940 Words   |  4 PagesIn the article â€Å"Recall of Anti-Tobacco Advertisements and Effects on Quitting Behavior: Results from the California Smokers Cohort† the authors try to research if anti-tobacco television advertisements with personal message can be recall by the person and have a greater impact on smoking cessation. The authors felt that this was an important topic to study because they were concern about the dangers of smoking tobacco. According to Leas et al. (2015) â€Å"Nondaily smoking and second-hand smoke exposureRead MoreThe Smoking War Essay1553 Words   |  7 Pages nbsp;nbsp;nbsp;nbsp;nbsp;The war on smoking has existed for decades. With the advent of more tenacious laws prohibiting smoking in public locations, and most recently Minnesota’s historic tobacco settlement, many actions against â€Å"Big Tobacco† have become more successful. Anti-smoking campaigns have become more confrontational, directly targeting tobacco companies in an effort to expose its manipulative and illegal marketing tactics. nbsp;nbsp;nbsp;nbsp;nbsp;On the surface, lastRead MoreWould Anyone Engage In Smoking Cigarettes If Each Cigarette1326 Words   |  6 Pages Would anyone engage in smoking cigarettes if each cigarette had an effect written on the side, such as lethal, or fatal? Advertisements pop up on the TV commercials, in newspapers, and magazines that illustrate the reality of what happens when engaging in smoking tobacco, but yet people still smoke cigarettes. Some of these advertisements campaigning against big tobacco companies use pretty graphic and shocking images to convince the population that tobacco is just awful for the body. Health organizationsRead MoreThe Link Between Cigarettes And Lung Cancer1403 Words   |  6 Pagescontinued to die from lung cancer. This spike in lung cancer was serious and scientist knew that something needed to be done. In 1967 people decided to take matters into their own hands and start anti-smoking campaigns. These campaigns created well thought out ads suc h as this one where there’s a man hung by a smoking cigarette. With a quote that reads â€Å"It’s called suicide because it’s your choice.† The cigarette in the image is supposed to symbolize a noose which is meant to inform smokers that putting

Wednesday, December 11, 2019

Heart Attack Risk Factors Free-Samples for Students Myassignment

Questions: 1.State when a temperature Measurement is Considered not within normal range, and what are the Indicators from the case study that Tony may have a temperature above normal range 2.Define systolic and Diastolic Blood Pressure Measurement, and what are the indicators from the case study that Tony may have a blood pressure above normal range? 3.Based on Tonys Current lifestyle, what are the 2 modifiable Risk Factors? Answers: Introduction According to the Australia Department of Health, the leading cause of death is the cardiovascular disease. The number of citizens in Australia living with the burden is increasing daily due to aging and improved standards of medical care which enable the affected live longer with the disease(Australian Government , 2016). 1.Body temperature is a measure of the bodys ability of generating and getting rid of heat. The body has the capacity of regulating its temperature within a conducive range for the body organs to work effectively, even when the temperature of our surrounding changes. However, the body temperature for normal human beings is in the range of 37 degrees Celsius but a deviation of more or less than 0.6 degree Celsius is allowed and still considered normal(University of Rochester Medical Center, n.d). From the case study, Tonys temperature reading of 37.9 degrees Celsius indicates that his body temperature was above the normal range of 37 degrees. Tonys temperature even surpassed the allowed deviation of more or less by 0.6degrees Celsius. 2.Systolic blood pressure measurement is the type of measurement in which the pressure of the human heart is measured while the heart contracts. Systolic measures the pressure that is exerted by the pumping action of the heart on the aorta and the walls of the arteries when pumping blood. Diastolic blood pressure measurement refers to the measurement of the blood pressure the blood exerts on the walls of the arteries when the heart relaxes between the heart beats. More attention is normally given to systolic blood pressure increases due to the common incidences of cardiovascular disease(Jennifer Dempsey, 2009). Elevated systolic blood pressure is used to diagnose high blood pressure. From the case study, Tonys age coupled with the high heart rate which should be at 60bpm but his heart rate is 90bpm is an indicator of mild case of high blood pressure (hypertension) stage one. Normal blood pressure should be 120/80 mmHg with a deviation of more or less than 20. From calculations Tonys blood pressure is at 145/78mmHg where the first number is systolic and the second diastolic rate. 3.Risk factors refers to the conditions which expose you to the potentiality of developing a heart condition. Even though cardiovascular diseases is a leading killer of many Australians today, the more we understand the risks associated with the development of the disease enables us understand how to avoid developing the disease(Heart Foundation, n.d). Certain risk factors such as ethnic background, age, family history and gender cannot be changed, others such as smoking and depression and isolation can be changed. From the case study, there are two modifiable risk factor that tony can is exposing himself to. Tony has been eating unhealthy food. As witnessed from the case study, Tony does not take time to cook his own food but prefers buying take away deep fried food which is unhealthy. Tony should take time and prepare proper meals which consist of balanced diet. In conclusion, there is no single cause of heart disease but a lot of factors increases the chances of you developing the disease. However, the best way of identifying these risk factors is to see a health practitioner. References Australian Government . (2016, July 25). Cardiovascular Disease. Retrieved from The Department of Health: https://www.health.gov.au/internet/main/publishing.nsf/Content/chronic-cardio#ris Heart Foundation. (n.d). Heart attack risk factors. Retrieved from Heart Foundation: https://heartfoundation.org.au/your-heart/know-your-risks/heart-attack-risk-factors Jennifer Dempsey, S. H. (2009). Fundamentals of Nursing and Midwifery: A Person-Centred Approach to Care - Australian and New Zealand Edition. Melbourne: Lippincott Williams Wilkins Pty, Limited. University of Rochester Medical Center. (n.d). Retrieved from Health Encyclopaedia: https://www.urmc.rochester.edu/encyclopedia/content.aspx?ContentTypeID=85ContentID=P00866

Tuesday, December 3, 2019

The Conflict Theory free essay sample

This paper will talk about what The Conflict Theory is, and who it was derived from. It will also give, and explain an example of what The Conflict Theory pertains to in modern society. The Conflict Theory focuses on the negative aspects of society as opposed to most other theories which tend to focus more on the positive aspects of society. It pays more attention to things like race, gender and social class because they are seen as grounds for the worst struggles in society. The theory suggests that human behavior in society is greatly affected by conflict between different groups in that society. It pertains to each individual advancing their own interest, conflicting with the interests of others. Society then becomes a struggle for the control of economic and social resources. According to the Conflict Theory, the ones who end up controlling the majority of these resources exert their power over others with the use of inequality causing social conflict over the struggle of power. We will write a custom essay sample on The Conflict Theory or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This way of thinking is derived from Karl Marx’s, who saw society as being split into different groups all competing for the same social and economic resources. Marxism believes in class inequality between different classes in the capitalist system as opposed to Neo-Marxism which believes that different groups compete against each other within the same class. Marx believed that capitalism would eventually lead to internal tensions leading to its own destruction. He also believed that no matter how much money one makes they are still apart of the working class if they work for someone else. These can be seen as socialistic ideas in which he incorporated in The Conflict Theory. Most conflicts are caused by unequal groups with opposing viewpoints against the general beliefs in society. The groups who look for change in society tend to be the groups on the down side of the inequality causing conflict with the groups who are on the up side of the inequality trying to hold their power over the other groups. Throughout the 1940’s and 1950’s sociologists generally ignored The Conflict Theory. It wasn’t until the 1960’s that sociologists started to pay more attention to it. They began to expand Marx’s ideas that conflicts are strictly economically caused. Today they believe that social conflict is caused by any inequality between groups through things like race, gender, religion, politics and economics. The Conflict Theory can be pertained to unequal pay for women in the work force. This is known as the Pay Gap, and it is an issue of inequality between men and women. The theory relates to inequality between many different groups causing conflict in society including inequality between men and women. It is said that a woman on average makes 20 cents on a dollar less than a man with the same job title, and qualifications for the job. In 1967 that difference was even greater; a woman then would only earn about 58 cents to a man’s dollar. The theory makes an attempt to explain why this is. It would explain it as being because both groups are striving to gain more economic resources than the other group to have power over the other group. In past society men have held dominance over women in the house hold, and with men making more money helps them keep that dominance over women. Another reason for the Pay Gap is large companies want to make as much money as they can, and by paying women less they can do just that. These reasons are all related to The Conflict Theory because it shows how conflict in society is caused by different groups competing for economic resources. There are many theories in sociology but the three main theories are The Conflict Theory, Symbolic Interactionism, and Functionalism. However, The Conflict Theory as opposed to most other theories in sociology focuses on the negative aspects of society. This theory pertains to different groups in society all competing for the same economic and social resources making society a struggle for the control of the economic and social resources. These different groups can be determined by things like race, gender, and social class. The theory then says the groups who control the majority of these resources exert their power over the other groups. This causes social conflict over the struggle for power. Karl Marx was a huge influence on this way of sociological thinking. He saw society as being divided up into many different groups all competing for the same economic and social resources. The Pay Gap is a good example of this because it shows how men want to hold dominance over women by making more money than them. Another reason it’s a good example of this is because large companies want to make as much money as they can, and by paying women less they can do just that.

Sunday, November 24, 2019

Content That Ranks Proven Methods From 11,000+ SERPs [Podcast]

Content That Ranks Proven Methods From 11,000+ SERPs [Podcast] How much attention do you pay to keywords in your content? For too many people, the answer is â€Å"none† or â€Å"nearly none.† While having engaging content that attracts human readers is vital, ignoring keywords is going to make it difficult for those human readers to find your content in the first place. This bad advice to ignore keywords has made it so some marketers really don’t know how to use keywords effectively at all. How Julia got into freelance writing, what made her start Express Writers, and what she does there. An overview of the content strategy at Express Writers. How Julia helps older content maintain a high ranking in the search engines. Why targeting low-competition keywords works. How Julia finds the keywords and what tools she uses. How Julie defines good content for Express Writers. Tips on weaving keywords into great content. Why long-form content is important when it comes to ranking. Where to focus first if you’re a content marketer just getting started with using keywords. Links: Express Writers Julie McCoy Rand Fishkin: How to Create 10x Content SEMRush Mangools Julia’s Content Strategy Course Send us a screenshot of your review! If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud,  Stitcher, and Google Play. Quotes by Julia: â€Å"Just having engaging writing is number one.   You have to write to be read. Number two, you have to be super thorough on the topic.† â€Å"Once we have that keyword, it’s not just about the keyword, it’s about creating content where that keyword is the topic. â€Å"Consistency is key. Whenever you start, give your audience something to look forward to.†

Thursday, November 21, 2019

The questions below are of a generic nature Essay

The questions below are of a generic nature - Essay Example However, according to many experts the situation is not yet under control. The world is still passing through the worst economic and financial times. Stock markets are showing sluggish movements and recently there have been sharp decline in the international stock markets. Large financial institutions have collapsed which has been the biggest shock to the financial world. Rescue of these banks have involved huge amounts of money for bail outs. The government of the respective countries have provided lump sum amount of money (that have run upto many trillion dollars in the United States alone) to these failed banks for rescuing them. In the United States the Federal Government has followed the Keynesian theory of economics. As recession set in, policymakers have not left the economy to the forces of the market that might autocorrect the market and improve the condition of low aggregate demand. They have intervened with fiscal and monetary policy changes, so as to augment economic acti vities in the country. Interest rates were reduced as an immediate response to the crisis (Velde, 2008). This paper looks at the causes of the GFC and the responses of the government to this crisis. The main aim of this article is to research the protectionist activities of the governments in reflex to the harm caused to these economies by recessionary pressure. In this light the preventive measures of the governments have been studied to understand the course of action adopted by the global economy to prevent the recurrence of a situation similar to the Great Depression of the 1930s. Causes of the GFC The causes of the GFC are manifold and analysts have not come to any particular agreement about the actual reasons that have eventually led to the financial crisis of such a huge dimension. Yet it is commonly agreed that GFC has occur due to the combined effect of the shocks faced by the real estate market in the United States and the European countries on one hand, and the increasing risk premia for the corporate firms and the investment banks on the other (Stoeckel, 2009). The shocks in the global financial market have potentially created strong contractions in international trade. The root to the financial crisis can be traced to the collapse of a number of large and influential financial institutions in the United Sates and the Europe. Among them, the most notable mortgage bank failures are Lehman Brothers, Northern Rock and Bear Sterns. As these banks filed for bankruptcy, a wave of apprehension ran through the most established financial markets of the western world. In this situation, banks curtailed their lending facilities to other banks which increased the risk premium on interbank borrowing. This rate increased steadily from near 0 to 5 per cent. On corporate bonds this risk increased to more than 6 per cent. In spite of efforts by the government to increase liquidity levels in the market, the financial markets crashed inevitably. The economic slowdown started with the shelving of big corporate projects. Therefore, the primary borrowers in the economy (i.e., the large corporate firms) stopped lending money from the banks. On other side of the coin, obtaining credit for commercial purposes became difficult. This causes the great financial crisis. Since credit facilities dried up, corporate firms had to revise their investment decisions. They faced a